Mr. Prasant Korachagaon, Regional Manager – Ventilator (Product & Marketing), NIHON KOHDEN INDIA PVT LTD, spoke exclusively with Modern Medi Health, a Healthcare Media Network. Nihon Kohden is unique in the industry because of its guiding principle of “Fighting disease with electronics and contributing to the welfare of humanity across politics and national borders.” This philosophy highlights the organization’s commitment to using technology to improve healthcare globally and across geopolitical boundaries
Q1. In the medical technology ecosystem, where does Nihon Kohden compare to its Competitors? What distinguishing characteristics of Nihon Kohden set it apart from the others? Please elaborate.
Answer: Nihon Kohden’s philosophy of “Fighting disease with electronics and contributing to the welfare of humanity across politics and national borders” sets it apart in the industry. This ethos underscores the company’s dedication to leveraging technology for the betterment of healthcare on a global scale, transcending geopolitical boundaries. Such a principled stance can resonate with customers and stakeholders, differentiating Nihon Kohden from competitors is Nihon Kohden focus on Human machine interface
2.What partnerships have you had to strengthen the healthcare delivery system with State and Central government organizations?
During COVID, Japan govt donated 300 units of Nihon Kohden NKV 550U high-end ventilators to state government hospitals across several regions, including West Bengal, Rajasthan, Andhra Pradesh, Gujarat, Goa, Uttarakhand, Uttar Pradesh, and Odisha, through the Indian government. Such partnerships underscore the significance of collaboration between governmental bodies and private entities in addressing public health emergencies and enhancing healthcare infrastructure.
Q.3 How robust and effective is Nihon Kohen’s after-sales service in India and around the world? What new measures have been undertaken to make it timelier and hassle free?
Nihon Kohden is renowned globally for its high-quality medical equipment and solutions, and its after-sales service is a cornerstone of its commitment to customer satisfaction. In India and around the world, Nihon Kohden’s after-sales service is recognized for its robustness and effectiveness.
Through a combination of dedicated service teams, advanced technical expertise, and a customer-centric approach, Nihon Kohden ensures timely support and resolution of any issues that may arise with its products. Customer testimonials and industry awards attest to the company’s commitment to excellence in after-sales service.
Looking ahead, Nihon Kohden remains committed to continuously improving its after-sales service, embracing emerging technologies and best practices to meet the evolving needs of its customers. By prioritizing customer satisfaction and investing in service excellence, Nihon Kohden reaffirms its position as a trusted partner in healthcare delivery worldwide.”
Q4 What new innovations do you have to offer the Indian healthcare market today? Can you detail upon the major advances in the medical devices industry in recent years?
“In terms of new innovations for the Indian healthcare market, Nihon Kohden has made significant strides, particularly with our entry into the ventilator business. Our NKV 550 and NKV 440 Ventilator Systems represent cutting-edge advancements in respiratory care.
These ventilator systems are designed to cater to a wide range of patients, from neonates to adults, making them highly versatile and adaptable to diverse healthcare settings. One of the standout features of our ventilators is the intuitive and customizable app-based platform. This platform empowers clinicians with the ability to tailor lung protective strategies according to individual patient needs, ultimately improving patient outcomes.
Moreover, our ventilators offer seamless transitions between invasive, non-invasive ventilation, and high-flow oxygen therapy within a single device. This not only enhances patient care by providing comprehensive respiratory support but also contributes to cost savings for hospitals and reduces the workload for clinicians.
Q5. What is the current ratio of Nihon Kohen’s imported medical equipment to that made in India? In what ways does Nihon Kohden help India become a manufacturing powerhouse?
“Currently, we are importing equipment from Japan and the USA. However, keeping in mind the Make In India initiative, Nihon Kohden India has established an 8,900-square-meter factory on 16,135 square meters of land at MET City in the Jhajjar district of Haryana. This facility is nearly four times larger than Nihon Kohden’s existing facility in Gujarat. We are very pleased to announce the opening of our new hematology analyzer reagent factory. This facility marks an important milestone in our commitment to growing our business in India and positions Nihon Kohden well to achieve our vision for India – to be a trusted partner and provider to improve healthcare in the country.”
Q6 .which is the most prominent products for you which biggest room to expand ? Additionally, could you elaborate on the regulatory challenges facing the medical device sector in India?”
We see the ventilator market as having large potential to grow within the medical device sector. Particularly given the heightened global demand and focus on respiratory health, particularly in the Indian market because of lifestyle and climate change conditions. Additionally, the aging population and rising prevalence of respiratory diseases further contribute to the sustained demand for ventilators within India. Furthermore, government initiatives aimed at improving healthcare accessibility and affordability, such as the Ayushman Bharat scheme, are expected to drive the demand for medical devices, including ventilators, within India.
While the Indian medical device sector holds immense potential, it also faces regulatory challenges that can impact growth and innovation. We are hopeful that collaborative efforts between industry stakeholders, regulatory authorities, and policymakers will streamline regulatory processes.
Q7. Within the medical device business, Nihon Kohden has a strong brand value. What was the company’s objective for accomplishing this kind of success, and how do you plan to maintain this market leadership going forward?
Nihon Kohden’s success in the medical device industry and strong brand value can be attributed to a single strategic goal is to establish trust and grow as a company that is recognized by its customers, shareholders, business partners and society for its superior products, services, technologies, financial standing and employees. This goal is consistent with the overall goal of contributing to the world by combating disease and improving health through advanced technology.
To maintain this market leadership, we will seek better patient outcomes and economy of medical care by remaining a close partner with healthcare professionals and patients around the world, and by leveraging our problem-solving capabilities rooted in clinical expertise. We will realize the optimal care cycle for each patient, by utilizing our core strength in Human Machine Interface technology with advanced digital technology and data collected from medical sites. We will build an open-minded and creative team of individuals around the world who take pride in their contribution to healthcare and their mission to solve global medical issues facing humankind.
